Who I am

Tim
Fisher.

E-commerce, operations &
practical problem solving.

More about me →

Projects.

Selected work in e-commerce, operations and building useful things.

For earlier ventures in film, PR and retail, explore my background →

Get in touch.

Have a project or a question?

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About me.

Founder of Wilfreds.shop.
E-commerce fulfilment specialist.
NCTJ-trained journalist.

Experience

January 2023 – present

Founder

September 2014 – October 2022

Growth & operations

  • Joined in 2014 as the business’s first employee, helping build it alongside my graduate editorial scheme.
  • Played a central role in its growth, with my responsibilities evolving as the business developed; later became Director of Operations.
  • Worked across wholesale and retail sales, distribution, client relationships, marketing and team leadership.
  • Helped expand the business through retailers including Liberty and Anthropologie, alongside Not On The High Street and Etsy.
  • Stepped away amicably in October 2022 and retain an interest in the business.
  • Explore my work at Yvonne Ellen →
August 2014 – April 2017

Editorial Training Scheme

  • Joined the Daily Mail’s graduate editorial training scheme.
  • Earlier work experience in 2012 included MailOnline news and the RightMinds political section: researching stories, preparing pictures and captions, and taking articles through to publication under tight deadlines.
July – September 2011

Summer Intern

July – September 2010

Summer Intern

Earlier ventures & experience
From January 2016 · historical role

CF Commercial Property Consultants

  • Marketing, PR and media communications alongside research analysis.
  • Work included social and brand strategy, market research, database management, pitch writing and field research.
  • Read more about the work →
August 2013 – December 2014

BoxSweet

  • Led the relaunch of a sweet-shop e-commerce business, building a Shopify store with more than 200 products and writing HTML, CSS and JavaScript for the storefront.
  • The venture did not succeed commercially, but taught me a great deal about product presentation, distribution and starting a business.
  • Explore the Shopify build →
April 2008 – December 2009

BuyACredit · PR & media

  • Handled press outreach and media enquiries for school friends raising funds for a feature film.
  • The project attracted national and international coverage, with supporters including Stephen Fry, Jude Law, Whoopi Goldberg and Joanna Lumley.
  • See the coverage & campaign videos →
2005 – 2009

Focal Point Productions

  • Started a video production company with school friends, filming weddings and events and producing an official school promotional film.
  • An early experience of finding customers, taking initiative and making something people would pay for.
  • Watch selected films →
October 2010 – December 2014

Sales Assistant

Uxbridge

Education

September 2013 – June 2014

MA in Newspaper Journalism

2010 – 2013

Bachelor’s degree in Political Science

  • Arranged talks with MPs including Kenneth Clarke and Lilian Greenwood.
  • Organised a trip for more than 100 people to the European Parliament in Brussels.

Illustrative project artwork. Original videos and press coverage are credited to their sources.

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